Think (IBM)

"THINK" is a motto coined by Thomas J. Watson while managing the sales and advertising departments at the National Cash Register Company, saying "Thought has been the father of every advance since time began. 'I didn't think' has cost the world millions of dollars." In 1914 he brought the motto with him to Computing Tabulating Recording Corporation (CTR), which later became IBM.[1][2][3]

IBM continues to use the motto, naming its laptop computers ThinkPads and producing a Think exhibit at New York City's Lincoln Center in September 2011[4]

References

  1. ^ IBM Archives: THINK Sign
  2. ^ Maney, Kevin (2003). The Maverick and His Machine: Thomas Watson, Sr., and the Making of IBM. Wiley. ISBN 0471414638.
  3. ^ Tedlow, Richard S. (2003). The Watson Dynasty. Harper Business. ISBN 0-06-001405-9.
  4. ^ http://www.ibm.com/ibm100/us/en/thinkexhibit/

External links